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Inflated Advertising
Photograph by Cary Wolinsky

A "Lightship" blimp stays angled into the wind before takeoff with the help of a ground crewman. Two custom-made thousand-watt bulbs inside the gas envelope illuminate the translucent skin, a laminated polyester fabric measuring slimmer than one thirty-second of an inch thick. This helium-filled airship migrates across the country each year showing it's client's logo, filming sporting events, and sometimes giving rides to kids battling life-threatening illness. "They love it," says pilot Stephen Tomlin. "It's really nice to see their faces light up."

Photo Fast Facts

Camera: Nikon F100
Film Type: Fujichrome Provia 100
Lens: 17-35mm zoom
Speed and F-Stop: 1/4 @ f/2.8

Weather Conditions: Clear
Time of Day: Night
Lighting Techniques: I placed a flash wrapped in blue gel on the camera that put just a little light on the crew member. The light from the ship did the rest.

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